Danica Patrick Breach of Contract Lawsuit 2

In an update to our recent Orlando breach of contract lawyer post, Nature’s Bakery has filed a counter claim for breach of contract against Danica Patrick’s race team.  Nature’s Bakery is seeing damages of over $31 million.  Its claims are based on Patrick’s alleged failure to support the Nature’s Bakery brand by promoting other rival products via social media and otherwise.  Patrick denied ever promoting rival products and denied any breach of contract.

The counterclaim also alleges that the Stewart-Haas racing team did little to nothing to hold up its end of the contract, which Nature’s Bakery contends was to provide four times the marketing power of the $15 million per year that it paid under the contract.  Interestingly, the Bakery also alleges that Stewart-Haas intentionally mislead it as to the future marketing power of NASCAR racing by inflating attendance and TV ratings to benefits its position, when it knew that NASCAR’s popularity was declining.  For its part, Stewart-Haas contends it did everything it was supposed to do and is not in breach of contract.   You can read more about the Danica Patrick breach of contract case here.

If you have a breach of contract question for a lawyer in Orlando contact the Spence Law Firm today for a FREE consultation.

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